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Beauty Launches, Mergers and Acquisitions

Unilever Makes Third Skin Care Acquisition Within Weeks

The multinational firm is bent on building its prestige portfolio.

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By: Jamie Matusow

Editor-in-Chief

On the heels of its purchases of Kate Somerville and Dermalogica, Unilever has announced an agreement to acquire clinical skin care brand Murad.
 
Founded in 1989 in Los Angeles, Murad is described as “the first modern doctor brand, with a mission to provide proven, efficacious products.” Howard Murad MD, a dermatologist, pharmacist, and UCLA professor, developed the recipe of antioxidants, anti-inflammatories, and hydrators to address virtually every skin care concern, from acne to anti-aging. Murad products have a strong presence in the U.S. through professional salons and spas such as Massage Envy, and specialist retailers such as Sephora, Ulta and Nordstrom; as well as through direct sales. It also has a regional hub for Europe located in the UK, and the brand can be found in over 42 countries, in department stores, pharmacies, spas and salons. 

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